Last updated: 2026-10-04
Accountability Partner texts
Luuna (Luuna, Inc.) is an iPhone budgeting app that helps people stop impulse purchases while they shop. A Luuna user can invite a friend or family member to be their accountability partner. With the partner’s permission, Luuna sends the partner a text when the user nears or goes over their weekly shopping budget, or asks the partner to approve a purchase.
Partners opt in by text, from their own phone. Luuna never texts a partner until the partner texts YES to Luuna’s number. Nobody else can sign a partner up on their behalf.
Accountability Partner texts come from Luuna’s number, (617) 356-0544, and are available for US mobile numbers only.
How a partner opts in
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The user adds a partner in the Luuna app
In the app, the user opens Accountability Partners and picks a friend from their contacts. The partner shows as “Invite pending”, and the app explains that Luuna will only text them after they text YES, and that they can reply STOP anytime.

A newly added partner, waiting to opt in. -
The user sends the invite from their own phone
The app opens the user’s own Messages app with a pre-written invite, which the user sends from their own number. It does not come from Luuna. It reads:
From the userI added you as my Luuna accountability partner. To get a heads-up text when I near or go over my shopping budget, text YES K7P2QX to (617) 356-0544. Msg frequency varies. Msg & data rates may apply. Reply STOP to cancel, HELP for help. Details: [link to the program terms]K7P2QX is an example of the short invite code that identifies this invite.

The invite the user sends from their phone. -
The partner texts YES to Luuna
To opt in, the partner texts YES (with the invite code, or just YES) or START to (617) 356-0544 from their own phone. The link in the invite opens a Luuna page with the full program terms and a “Text YES to join” button that opens the partner’s own Messages app. Opening the page does not sign anyone up. Directly above the button it says:
By texting YES to (617) 356-0544, you agree to receive recurring automated text messages from Luuna when your friend nears or goes over their weekly shopping budget, and when they ask you to approve a purchase. Message frequency varies. Message and data rates may apply. Reply HELP for help or STOP to cancel at any time. Consent is not a condition of any purchase. Terms · PrivacyView a working example of this page: example invite page.

The invite page. -
Luuna confirms by text
When the partner’s YES arrives, Luuna replies once:
LuunaLuuna: You're now an accountability partner for a friend on Luuna. You'll get texts when they near or pass their weekly shopping budget. Msg frequency varies. Msg & data rates may apply. Reply HELP for help, STOP to opt out.
What partners receive
Message frequency varies. Message and data rates may apply. Examples:
Help and opting out
- STOP: reply STOP to any Luuna text to stop all Accountability Partner texts. You’ll get one confirmation: “Luuna: You're unsubscribed and won't get more accountability texts. Reply START to resubscribe.”
- Rejoining: after opting out, text START to (617) 356-0544. If Luuna then asks for your invite code, text YES and the code from your friend’s invite. The invite page shows these steps.
- HELP: reply HELP for help: “Luuna Accountability: texts when a friend you support nears or passes their weekly budget. Help: support@tryluuna.com or tryluuna.com/sms. Msg & data rates may apply. Reply STOP to opt out.”
- Support: email support@tryluuna.com.
- Carriers are not liable for delayed or undelivered messages.
Privacy
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. Read the full Privacy Policy and Terms of Service.